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SMC Capitals advises on the acquisition of Mystair Hygiene by Saraya Co. Ltd, Japan
July 15, 2020 - Saraya, based in Osaka , is a leading global manufacturer of infection control, sanitation and hygiene products with 12 factories, 3 R&D labs and over 1800 people supporting customers across Asia-Pacific, North America and Europe. Saraya’s line of business extends from hand hygiene products to all forms of sanitation such as food safety, infection prevention and control, and public health, as well as functional foods.
Based in Manesar, Mystair, since its inception in 2010, has been a market leader in providing world-class hygiene solutions to institutional customers in ‘Away From Home’ (AFH) market. Through its pan India presence, Mystair caters to a diverse set of marquee customers in the Aviation, Airports, Hospitals, Corporates, Hospitality, Education, and Manufacturing sector.
Commenting on the transaction, Mr. Yusuke Saraya, President Saraya Co. Ltd, explains “Mystair offers an exciting platform for tapping the rapidly developing Indian market with increased awareness in health and hygiene space. In the future, Saraya shall focus on strengthening growth locally by contributing Saraya’s technological expertise and brands to the Indian market”
Rajesh Gupta, Founder and MD of Mystair, commented “Mystair partnership with Saraya will help strengthen our growth and provides an avenue to introduce Saraya’s global hygiene products range. With the ongoing Covid crisis restoring the focus towards infection control and sanitization, the launch of new products will enable conducive positioning to support our AFH customers in near future.”